Article writing: define your target audience and identify their problems before you start writing

Define your target market and their problems

Before you put pen to paper, it’s important to have a clear idea of ​​who you want to reach with your article. An effective article must be focused towards a specific group of people. Who is your target audience? Defining your audience in as much detail as possible will help you craft an article that speaks to them directly. Think about your age, gender, and income level. Where do they live, what are their biggest problems, what do they do? What about your lifestyle and interests?

After defining your target audience, identify what you plan to write about. Life is about problems and finding solutions to them. Think about your target market. What kind of problems or problems do they have? What kind of information do they need more than you can provide? Write at least seven to ten different problems. Clearly identifying the “who” and “what” underlying your articles will help you stay focused. Remember to write about things that speak specifically to your target audience and the types of responses they are looking for.

Once you’ve established the “who” and the “what,” it’s time to focus on one idea. Once you’ve compiled a list of issues or issues, select one or more to focus on as a topic for your article. From there, you can break the idea down into several detailed points that you will expand on in the content of your article.

Before you start writing

– Define “for whom” you are writing. Analyze your target market. Who understands your target audience and what are their characteristics?
– Identify “what” you plan to write about. What problems does your target audience frequently face?
– Focus on a theme for each article. Address a single problem. Provide helpful tips, resources, and other information that will leave the reader with a solution they can use right now.

These are just a few of the many ways you can connect with your target market through article writing.