Meaning, understanding and scope of marketing

Marketing is a human activity. The origin of marketing is as old as humanity. During primitive and ancient times, individuals or families exchanged the agricultural products they had for those they did not have. As society developed, designated objects such as seashells, beads, feathers, etc. They were used in exchange for goods and services. Marketing as a subject of study […]

Myths about Google and SEO

Duplicate content can cause a site penalty Note: Google doesn’t penalize sites for duplicate content, though it gave duplicate content less preference, so be reasonable when reusing content from other sites. It is always advisable to use fresh, quality and informative content to gain more visitor loyalty and better search engine ranking. Mixing HTML/XHTML will break verification : No, this […]

The 4 elements of a great headline

Without a doubt, the headline is the most important part of any ad. The reason is that if people read the headline and aren’t drawn to it, they won’t read the rest of your ad. And if they don’t read the rest of your ad, then they can’t buy your product. The headline is fucking important! Which begs the question…what […]

How to Spot Fake Armani Jeans

The Armani label is synonymous with quality and its denim collection is highly sought after for its classic, modern and popular styles. The Armani brand was created by Giorgio Armani in 1981 and has been under threat ever since from counterfeiters who want to cash in on the style icon’s popularity. So how can you avoid being scammed by scammers? […]

Instagram Marketing Tips for Your Business

Millions of people around the world now use Instagram. Instagram has made it easier to take photos and share them with friends and many people enjoy doing it. Apart from networking, you can use Instagram in a more efficient way for marketing. Instagram is a great promotional tool that you can use to promote your business online. Tell the story […]

5 reasons why bilingual staff should not do translations

For most companies, bilingual executives are a great asset as they can conduct business in more than one language. However, there is one task that you should never ask them to do and that is to do your translations for business purposes, such as translating your company information, business contracts, brochures, sales letters, newsletters, websites or even advertisements. Here are […]